Sales of Fairtrade coffee and tea have grown strongly in recent
years as consumer shopping habits have become more ethical and
Fairtrade products have become more widely available. Fairtrade,
one a specialist niche product, is now heading into the
mainstream.
This report examines the market for Fairtrade coffee and tea,
incorporating current market size and growth, key developments and
retailers, consumption patterns of Fairtrade hot drinks, the
demographic profiles of consumers and popular attitudes towards
these products.
To download a full table of contents for this report, click
here.