£1750

Pet Products

With seven in ten pet owners considering their pet as part of the family, it is clear that the level of emotional attachment towards pets is high. This makes it highly likely that owners will spend money indulging and looking after their pets beyond the strict necessities such as food. This report looks at the buying and consumption behavior of consumers when it comes to pet products - specifically pet insurance, pet accessories and pet healthcare - and describes how these products are developing to meet the needs of today's pet owners.

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