Attitudes & Overview

SixthSense™

Men's Grooming
£1750

Content

Report Summary
Introduction & Scope
The Male Grooming UniverseToggle
- Sports & LifestyleToggle
Attitudes & OverviewToggle
The Grooming RoutineToggle
Sector trendsToggle
- Market growth and sectorsToggle
  - Rebadging women's products for men?
  - New (niche) skincare brands add value
Attitudes Towards Skincare
Attitudes Towards Suncare
Shaving ProductsToggle
HaircareToggle
- Men and hair colourants
- Attitudes towards haircare
ToiletriesToggle
- Deodorants, anti-perspirants & bodysprays
- Attitudes towards deodorants/anti-perspirants
FragranceToggle
- Usage habits
Purchase HabitsToggle
Companies and BrandsToggle
Distribution
Where Men Shop for ToiletriesToggle
- Online: still a niche areaToggle
  - Content can help with product choice
- Men in Boots
Men & Shopping for FragranceToggle
- Retailers play safe
- Attitudes towards distribution
DownloadsToggle

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YouGov - What the world thinks

SixthSense™

Men's Grooming
£1750

Content

Attitudes & Overview

LATEST RESEARCH | 25 May 2013

YouGov - What the world thinks

SixthSense™

Men's Grooming £1750

Content

Attitudes & Overview

LATEST RESEARCH | 25 May 2013

Men's Grooming
£1750