This report explores consumer attitudes and trends in the market
for holiday travel.
The scope of the report encompasses overseas and domestic
holiday travel by air, rail, ferry and coach.
The report includes a detailed analysis of consumer behaviour
and attitudes with regard to the holiday travel process, current
and forecast market sizes and profiles of key companies operating
in this sector.
Selected findings from the report:
- Of all the holiday travel modes, flying has been hit hardest by
the recession and the 'staycation' trend.
- The number of overseas holiday air trips fell by an estimated
23% between 2008 and 2010.
- However, whilst package charter flights and full service
carriers have struggled, the leading low cost airlines have
continued to report passenger growth through the recession.
- Overseas holidays by sea and tunnel have also fallen, but have
been less impacted than air travel.
To download a full table of contents for this report,
click here.