This report is an all encompassing study of the UK hotel
industry.
Methods of booking, attitudes to hotel grading, hotel facilities
and destination preferences are analysed. Consumer views of
refurbishment and maintenance are taken within the context of the
overall consumer experience, illustrating consumer levels of
tolerance and discomfort in the event of in-hotel construction
during stay.
Further to this, consumer willingness to make complaints and
complaint etiquette is explored. The report also gauges the
importance of societal and environment factors on consumer's
accommodation choice.
Capping the report is an up to date reading of market values
from the last 3 years as well as an indepth brand analysis for all
major franchises.
To download a full table of contents for this report,
click here.