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SixthSense™

Hotels
£1750

Content
  • Introduction & ScopeToggle
    • Report coverage
    • Methodology
    • Abbreviations
  • Report Summary
  • The Consumer – Overview Toggle
    • Hotels top the list
    • Price not the sole consideration
    • Childcare choices
    • Most stay more than once
    • The better-off stay longer
    • Gender difference
    • Who pays the bill for business stays?
    • Partners picked first – depending on age
    • City centres are favourite
    • Age impacts on choice
    • Travel options
    • Preferred versus actual locations
    • Making a practical choice
    • Demand for more scenic options
    • Location key to hotel choice
    • Price a secondary consideration
    • Internet dominates
  • The Consumer – AttitudesToggle
    • Lack of green interest
    • Not home from home
    • Better off enjoyment
    • Add-on breaks
    • Alternative choices
    • Most access free reviews
    • TripAdvisor under fire
    • Not worth the money?
    • Low opinion of grades
    • The need to shop around
    • Food and drink take the lead
    • Other service options
    • Good results for the basics
    • Investing in food
    • Positive reviews
    • Informed guests
    • Necessary but inconvenient
    • Varied expectations
    • Social grade makes a difference
    • Hotels invest to be green
  • Overseas ClienteleToggle
    • Trends in incoming tourism
    • Declining numbers
    • Origin change
    • Spending less time here
    • Holidays take top place
    • Business travel slows
    • Leisure tourism also declines
  • Market Size & Market TrendsToggle
    • Rise in domestic holidays
    • Hoteliers are not complacent
    • Price transparency exerts downward pressure on revenue
    • Limited improvement
    • Budget hotels
    • Upgrading to luxury
    • Boutique differentiation
    • Divorce of hotel ownership from management
    • Hotel consortia
  • Company Profiles & BrandsToggle
    • Successful brand differentiation
    • Independent more personal
    • Brand guarantee
    • Accor
    • Hilton
    • InterContinental Hotel Group (IHG)
    • Marriott Hotels
    • Premier Inn
    • Rezidor Hotel Group
    • Travelodge
    • Best Western
  • The Future
  • DownloadsToggle
    • Questionnaire
    • Datasheet
    • Report PDF
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LATEST RESEARCH | 23 May 2013
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