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SixthSense™

Domestic Appliances
£1750

Content
  • Laundry AppliancesToggle
    • SummaryToggle
      • What consumers think
      • Market assessment
      • Future directions
    • Market sizeToggle
      • Added value helps stem decline in market value
      • Necessity of laundry appliances will assist recovery of market
    • Ownership LevelsToggle
      • It’s a generation thing
      • Larger households affect ownership of dedicated dryers
      • Built-in laundry attracts young adults
      • Household income matters when it comes to ownership
    • Consumer attitudes towards future purchasesToggle
      • Washing machines and washer dryers record highest level of interest
    • Brands and brand awarenessToggle
      • Brand appeal – washing machines, washer/driers
      • Brand appeal – tumble driers
    • Distribution sources
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LATEST RESEARCH | 21 May 2013
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