Luxury Goods
The wealthy are the prime target group for suppliers of all
luxury goods and services and are disproportionately important to
many more market sectors, and this makes them a vital focus of
investigation.
Our Luxury Goods report considers the shopping and leisure
lifestyle of these wealthy adults, including holiday travel and
sports, social and cultural involvement and their attitudes and
awareness of luxury hotels, clothing & accessories, fashion
brands, alcoholic drinks and cars.
Some of the brands featured:
Hilton, Ritz-Carlton, Intercontinental, Savoy,
Marks & Spencer, Selfridges, John Lewis, TopShop, Barbour,
Burberry, Ralph Lauren, Paul Smith, Mulberry, Church's, Rotary,
Rolex, Cartier, Parker, Gucci, Chloé, Moët & Chandon, Lanson,
Veuve Cliquot, Glenfiddich, Glen Morangie, Laphroiag, Bells,
Absolut, Stolichnaya, Gordons, Bombay Sapphire, Courvoisier, Rémy
Martin, Captain Morgan, Bacardi Superior, Bentley, Ferrari and
Mercedes-Benz.
Report areas include:
- Attitudes to shopping and style
- Fashion and accessories brand awareness and ownership
- Fashion and accessories spend
- Car brand awareness and ownership
- Alcoholic drinks awareness and purchase
- Wealth management
- Levels of social, sports and online activity
- Holiday preferences
- Mode of travel for holidays
- Awareness and usage of holidays
- How hotels are chosen
- Second home ownership
To download a table of contents for this report, click here.
To buy the Luxury Goods report, click here.